The Pantone matching system color chart, frequently called the PMS color chart, is regularly used by those in the printing and sign manufacturing industry to define and match colors. This uniform chart helps make sure that the client’s idea of the color red, for instance, matches the printer’s idea of the color red.
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A picture may be worth a thousand words, but sometimes images without words need further clarification. Alternately, words standing alone on a sign without any context or background can also cause confusion and make people wonder what the sign is really all about.